Having a great title for your blog post, article, teleseminar, or product is critical for grabbing people’s attention. After all, if people don’t notice you they won’t take the first step, everything you’ve planned after that is wasted. So, having a great title is critical.

Using numbers in the title is big these days, because it works and it’s clear (I like them), but there has to be more to life than just numbers.

Here are 7 other ways to create great titles without using numbers …

1. How To

e.g. “How To Tie Your Shoes Without Bending Over”

A classic that always works. Simple and straightforward.

2. Clear Benefits

e.g. “Win Friends And Influence People”

(A classic best-selling book that still sells well after ten million years on the book shelves.)

Just tell them what benefits they’ll get. Be clear. It works.

3. Step By Step

e.g. “Learn This Step By Step System For Tying Your Shoes Without Touching Them”

People often want the safety and predictability of step by step system that gets them a result. They don’t want to think too much, so this appeals to them.

4. Secrets

e.g. “Secrets A Monk Told Me About Tying Shoes”

Everyone likes a good secret.

5. Ask A Question

e.g. “Should You Ask Questions?”

If you ask a question, people can’t help answering it in their mind. On top of that, they’re dying to know if they got the right answer, so they’ll read further to find out.

6. Critical Mistakes To Avoid

e.g. “Critical Mistakes You Should Avoid When Creating Captivating Titles”

People always want to know what mistakes they are making or about to make.

6 ½. Personal Experiences As A Personal Interest Story

e.g. “My Jaw Dropped When I Realized This”

People love stories, especially personal interest stories.

7. Have Fun

e.g. “7 Ways To Stop Using Numbers In Your Titles” (I thought that was funny)

Don’t be serious all the time. A fun title once in a while is good for the soul.

If you’re stuck trying to come up with a great title, try these. They work.

Mark

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(c) 2010 Mark Lengies